If you have completed a four-year Bachelors degree in China, you can be considered for entry to a Masters degree at Leicester. Our requirements depend on the rank of the university from which you graduated and your chosen Masters degree. The following is
Increased competition and recent economic shifts in domestic and global markets, together with higher expectations from consumers, require more sophisticated marketing. This degree will provide you with the practical skills and knowledge of contemporary m
Foundation If you have graduated from High School in China you will need to complete a Foundation Year to be eligible for admission to an undergraduate degree in the UK. For information about the International Foundation Year at the University of Leicest
Our BA Management Studies (Marketing) degree will expose you to the realities of the managerial experience in both the public and private sectors. It enables you to combine your studies of management with a specialist focus on marketing management. This a
EPQ with A-levels: BBB + EPQ at grade B. Two AS-levels considered in place of one A-level. General Studies accepted.
By specialising in marketing, you will gain an understanding of the principal methods and techniques of marketing and the crucial role it plays in increasingly complex and competitive domestic and global markets. The course offers the opportunity to study how modern marketing management acquires cutting-edge knowledge about consumer behaviour and consumption patterns, as well as strategy and innovation to enable the development of long-term relationships with customers.